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Quote follow-up that actually happens

You spent forty-five minutes on an estimate. You emailed it. They said they needed to talk to their spouse, or that they were getting a couple more bids. Then nothing. You meant to follow up. You were on a job site. By the time you remembered, they had signed with somebody else. This is the most common gap I see when I read a company’s actual email, and it is not a discipline problem. It is that the follow-up lives in one person’s memory, and that person has a day job. ...

July 30, 2026 · Kenyon Sutherland
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